The Century of the Self

The Century of the Self

A documentary about the rise of psychoanalysis as a powerful means of persuasion for both governments and corporations.

Genre: Documentary

Cast:Adam CurtisRobert ReichAnn BernaysAlfred PritzErzie KarolyiPat JacksonPeter StraussPeter SolomonStuart EwenErnst FedernLeopold LöwenthalGeorge Gallup Jr.Marcel FaustCeleste HolmE. Howard HuntMartin BergmannJesse KornbluthWerner Erhard


1Season 1

S1.E1 ∙ Happiness Machines

Mon, Apr 29, 2002

The first episode of the series introduces us to Edward Bernuys, Sigmund Freud's American nephew, and his groundbreaking ideas on population control.

2Season 1

S1.E2 ∙ The Engineering of Consent

Tue, Apr 30, 2002

Episode two looks into the theories of Edward Bernuys and Anna Freud, and how different organizations, CIA and corporate America included, applied them to society.

3Season 1

S1.E3 ∙ There Is a Policeman Inside All Our Heads: He Must Be Destroyed

Wed, May 1, 2002

Part three addresses how the concepts established by Bernuys were re-assessed during the 1960s, and led to the creation of the "Me" generation in the USA.

4Season 1

S1.E4 ∙ Eight People Sipping Wine in Kettering

Thu, May 2, 2002

The final chapter explains how contemporary politicians on both sides of the Atlantic adopted and applied the ideas and techniques studied in this series.